Ojt Doc Essay Example for Free

Ojt Doc Essay Listed in the Philippine Stock Exchange in 2007 after a successful initial public offering, the company has built its reputation for delivering its projects on time, without sacrificing the beauty and functionality of its developments. Initially finding its niche within the affluent Filipino-Chinese community, ALHI has brought modern condo living to Old Manila through a fusion of current trends and traditional comforts and practices. The company’s developments take inspiration from upscale condos in major cities around the world while incorporating age-old Feng Shui principles. Building on the successful formula of its first project, the 33-storey Lee Tower in Binondo which was sold out within 9 months and delivered ahead of schedule in 2006, ALHI has continued its dynamic and aggressive approach to take on even bigger and bolder challenges. The company has several ongoing developments, with more in the pipeline. It has started turning over units to buyers of its Mayfair Tower along UN Avenue in Ermita, in the heart of colonial Old Manila, and its second condominium in Binondo, the Mandarin Square, which by the end of 2008 is more than 50 percent completed. Both developments will take condo living in Manila to a higher level with first class amenities rivaling the best there is in the country. Anchor Land likewise broke ground for its Solemare Parksuites, its first project outside of the City of Manila, in December of 2008. The 18-storey twin tower residential project at the ASEANA Business Park in Paranaque City, near the humongous Mall of Asia, caters to those who want to be at the center of Metro Manila’s emerging cultural and entertainment hub along scenic Manila Bay. Among the company’s plans are the development of the tallest building in Binondo, Manila, the 56-storey Anchor Skysuites that is guaranteed to further raise the benchmark in the Chinatown district, as well as projects in San Juan, another in Ermita, a fourth project in Binondo, among others. What sets the company apart from other Philippine developers is its ability to execute its business plans. While others give tremendous focus and attention to their business development efforts but hardly sustain them afterwards, Anchor Land makes sure that its business plans are meticulously implemented. The secret lies in the active involvement of its key people in sales and marketing from the conceptualization stage and throughout the development of each project, with each department – from business development to engineering, finance, sales and customer relations – all in constant touch to ensure the seamless, on time delivery of the company’s commitments. In 2008, the company has started to attract the attention not only of local investors, but international award-giving bodies as well for its sterling performance. Anchor Land was one of only two Philippine companies included in Forbes Magazine’s list of 200 Best Companies in Asia with capitalization of under $1 billion, a feat made possible by the company’s sterling financial performance amidst the global economic slowdown. Internally, the company continues to build and strengthen its organization with the goal by recruiting and honing the best talents available in the manpower market, and by maintaining a small but dedicated cadre of sales people who have imbued Anchor Land’s corporate values of discipline, commitment, and excellent service. The company values each and every employee’s contributions, and recognizes them via a rewards and recognition system that puts premium on providing the best service to customers throughout the whole cycle of each and every project. III. Summary of OJT Experience IV. Assessment of the OJT/Practicum Program A. New Knowledge, attitudes and skills acquired Being the intern of the I. T. Department of Anchor Land Holdings Inc. I have learned many things that are beneficial for me and for my well – being. Here is the list of the skills that I acquired during my internship period: -Organization of files. -Networking. -Remote Access. -LAN cables. -LAN and Internet connections. -Centralized server. -Ncomputing technology -Computer building. -Kaspersky Lab. -Organization Security. -Data Back-up. -Routers For Troubleshooting -Printers -Fax Machine -Photocopy Machine. -Outlook. -Web connectivity. -Skype. -Computers. -Routers.

The cultural relevance of the Bic Maxi lighter :: Culture Cultural Lighters Essays

The cultural relevance of the Bic Maxi lighter According to William J. Thomson, the natives of Easter Island’s â€Å"method of obtaining ï ¬ re requires considerable preparation of material and patience on the part of the operator. A pointed stick of hard wood is rubbed against a piece of dry paper-mulberry until a groove, is formed, which ï ¬ nally becomes hot from the friction and ignites the lint or ï ¬ ber thrown up at the end of the groove. This is blown into a ï ¬â€šame, and dried grass added to it until the ï ¬ re is sufï ¬ ciently established.†1 Society is still dependent on ï ¬ re today. If not for bare survival, ï ¬ re is used for some simple enjoyments of life: candle lights, barbecues, ï ¬ replaces, etc. But contemporary methods of obtaining ï ¬ re often simply require a ï ¬â€šick of the thumb. The portable disposable cigarette lighter is a very ubiquitous tool used by many of us who require a ï ¬â€šame once in a while. This paper will discuss the Bic Maxi lighter (ï ¬ g. 1 soon) a nd its relationship with some of western culture’s contemporary issues, mainly: branding, individual responsibility, the mainstream and ecology. It will illustrate the Maxi’s cultural relevance by presenting the implications of its belonging to the Bic brand, some background issues related to the Child-Guard mechanism, its popularity and omnipresence, and its impact on the environment. Will follow a discussion of the eminent disappearance of the Maxi as a product dependent on a socially deviant behavior. It is branded Although they are regarded by many as threatening to our health, destructive to our environment and corrupting our children, brands are an important part of the postindustrial commercial life.2 Many recent books have been chanting an anti-brand rhyme: Eric Schlosser’s Fast Food Nation (2001), Franà §ois Dufour and Josà © Bovà ©Ã¢â‚¬â„¢s The World is Not for Sale (2001), and most importantly, Naomi Klein’s No Logo: Taking Aim at the Brand Bullies (2000). But still, brands are everywhere: â€Å"products, people, countries and companies are all racing to turn themselves into brands — to make their image more likeable [sic] and understandable.†3 Madonna, Canada, Starbucks, Martha Stewart, The European Union, Microsoft are all selling the greatness of being alive, surrounded by their music, culture, coffee, craft, money, software, etc. Historically, brands were â€Å"a form not of exploitation, but of consumer protection. In pre-industrial days, people knew exactly what went into their meat pies and which butchers were trustworthy; once they moved to cities, they no longer did.

Case Study †Sources of International Law, ‘Non-binding’ agreements & Treaties

Abstract International agreements are frequently entered into by sovereign States and international organisations. Whilst many of them are formal treaties and thus have binding effect, others do not fit into this category and thereby remain non-binding agreements. This often leads to a great deal of dispute resolution procedures taking place since it is generally quite difficult to determine whether an agreement is binding or not. Using Iran as a case study, an agreement that has recently been entered into will be reviewed in order to determine its legal effects and consequences. Introduction A Treaty is a written agreement that has been entered into by international law actors, such as international organisations and sovereign States. A Treaty is thus a type of contract that allows parties to voluntary enter into the agreement in order to be bound by its terms (Fitzmaurice and Elias, 2005: 10). Accordingly, treaties are â€Å"the only way States can create international law consciously† (Dixon, 2007: 26) and may either be bilateral or multilateral. The legal status of the agreement between Germany and the five permanent members of the Security Council (SC) and Iran will be reviewed in order to consider its legal status, whether it is binding and whether it will prevail over previously SC resolutions. The equality of States doctrine will also be considered in order to establish whether it is workable in practice. The legal status of this agreement. Is this a TreatyWhy? The ‘Treaty of Non-Proliferation of Nuclear Weapons’ is a multilateral Treaty that opened for signatory at London, Moscow and Washington on the 1st July 1968 and entered into force on the 5th March 1970. The TTreaty currently has 190 State Parties, 93 signatories and 4 Depositary Governments(UN, 1968: 1). Under this Treaty Iran has been able to develop a nuclear programme that has been regarded suspicious by many other countries (Kerr, 2013: 2). Despite this Iran has persistently claimed that the peaceful nature of its activities aimed to develop nuclear energy. Consequently, Iran has thus entered into an agreement with the Security Council and Germany in order to put an end to all sanctions being inflicted upon them. Whether this will arouse further suspicion is arguably, yet the agreement, also known as the ‘Joint Action Plan’, is also a ‘Treaty’ in that it imposes obligations upon the State parties; Case Concerning the Gabcikovo-Nagymaros Pro ject (Hungary v Slovakia) (1998) 37 ILM 162. Furthermore, because this is a legally binding agreement between the State parties that has been created by two or more subjects of international law, it can be recognised as having Treaty status. Under the 1969 Vienna Convention on the Law of Treaties all States have the capacity to make treaties. This can be made available to the SC under Article 43 (3) of the UN Charter. Again, this further indicates how this agreement is capable of being a Treaty (Hollis, 2012: 75). Nevertheless, the parties to the agreement must intend for it to be binding at international law (Villiger, 1985: 35). This does appear to be the case given that the agreement contains a unilateral Statement because as was confirmed by the International Court of Justice (ICJ) in Australia v France, New Zealand v France 1974 ICJ Rep 253; unilateral statements of States are legally binding in appropriate circumstances. The legal status of this agreement is that it is therefore a Treaty and legally binding. As such, Iran will no longer be sanctioned for developing a nuclear programme, which they claim to be for peaceful purposes. Are Resolutions of the SC sources of International Law/Binding? Resolutions of the SC generally have binding effect; Legal Consequences for States of the Continued Presence of South Africa in Namibia (South West Africa) notwithstanding SC Resolution 276 (1970) Advisory Opinion of 21 June 1971, although there has been some focus by the ICJ on their other effects, such as authorising effect and (dis)empowering effect (Basak, 1969: 385). The effect of the resolution will, nonetheless, depend entirely on its type . This is because a SC resolution may either be a recommendation or a decision, which are not clearly defined in the Charter. As a result, it is often difficult to determine the legal effects of such resolutions (Johnson, 1955: 107), however the Court generally refers to binding resolutions as decisions and non-binding resolutions as recommendations; Certain Expenses of the United Nations (Article 17, Paragraph 2 of the Charter) [1962] ICJ Rep 151, at 163. SC resolutions resolution are binding if they create obligations on its recipients and if they are made under Chapter VII (Action with Respect to Threats to the Peace, Breaches of the Peace and Acts of Agression). Since the ‘Joint Action Plan’ agreement imposes obligations on its State parties and contains a threat to the peace, it is likely that this will again render it a binding resolution. However, it has been pointed out by Hollis that the agreement is not binding on the basis that it â€Å"implies something aspirational rather than required.†(Hollis, 2013: 1). This is evident from the wording; â€Å"The goal for these negotiations is to reach a mutually-agreed long-term comprehensive solution that would ensure Iran’s nuclear programme will be exclusively peaceful (Geneva, 2014: 1). Therefore, whilst it seems that the agreement is a legally binding resolution, the fact that only recommendations are being made may suggest that it is not and sceptics ha ve argued that the plan is â€Å"just a false front for the Iranians in order to have sanctions lifted† (Midwest Diplomacy, 2013: 1). Therefore, although SC sources of international law are binding, it has been questioned whether Iran should be provided with the ability to develop their nuclear programme even further as this could have disastrous effects (Zand, 2014: 1). In case of conflict between this agreement and previous SC Resolutions which one should prevail? The determination as to whether SC decisions possess an overriding binding effect will be determined on a case by case basis. However, it is usually the case that SC recommendations will not have an overriding binding effect; Questions of Interpretation and Application of the 1971 Montreal Convention Arising from the Aeriel Incident at Lockerbie (Libya v UK) Preliminary Objection [1998] ICJ Rep 9, at 26, whilst SC decisions will; Reparation for Injuries Suffered in the Service of the United Nations [1949] ICJ Rep 174. Therefore, if the ‘Joint Action Plan’ is merely a recommendation then this will not be binding and will therefore not prevail over previous SC Resolutions. If the agreement is a decision, however, then it will be prevail as it will have a binding effect. In Lockbie, Provisional Measures [1992] ICJ Rep 3 it was held by the ICJ that pre-empting obligations that flow from traditional sources of international law can be overridden by the normative powers of th e SC in order to ensure that peace and security is maintained, yet the binding effect of resolutions will depend on their language, the discussions leading up to it and the provisions of the Charter being invoked (Oberg, 2005: 879). In Application for Review of Judgment no. 273 of the United Nations Administrative Tribunal (‘Mortished affair’) [1982] ICJ Rep 325 Resolution 34/165 reversed the prior decision in Resolution 33/119 in order to avoid two incompatible legal effects co-existing. Therefore, because SC Resolutions 1696 (2006) of 21 July 2006 and 1737 (2006) of 26 December 2006 will be incompatible with the new agreement, they may be reversed if the new agreement has an overriding binding effect. This is highly beneficial for Iran since they deemed the previous resolutions unfair on the basis that they had received different treatment to other States. Comment on the parties of this agreement. What does it say about the equality of States in practice? The doctrine of equality of States covers both legal equality and political equality. Legal equality deals with the legal relations that exist between States, whilst political equality deals with the distribution of economic and military power between States. Because Iran appears to have been given exceptional powers under the new agreement, it is likely that these new powers will be considered contrary to this principle. This is because Iran is effectively being given additional powers to control its nuclear program and is also being protected from any sanctions imposed by other States. As the doctrine seeks to ensure that all States are treated equally under international law, States ought to have the same rights and responsibilities as each other (Kelsen, 1952: 156). As this is not being effectuated under this agreement, it is clear that this principle is being contravened. Nevertheless, there is an exception to the doctrine in cases where there has been a ‘breach of the p eace’ or an ‘act of aggression’ that threatened international peace and security. Therefore, because Iran has stated that they aimed to develop nuclear energy for peaceful purposes, the violation of this doctrine will be permitted (Nahar, 2005: 1). This agreement thereby illustrates that the equality of States doctrine may not actually be workable in practice since the doctrine may be contravened if the aim is to maintain international peace and security. Conclusion Overall, it appears as though Iran’s agreement with the SC and Germany is a Treaty and will therefore have binding effect. This is because the agreement has been made purely to maintain peace and security. Although Iran’s activities have been met with some suspicion over the years, they have continued to state that the peaceful nature of their activities merely aimed to develop nuclear energy. As this agreement does appear to be a Treaty, it is likely that it will be capable of prevailing over previous SC resolutions. This is welcoming for Iran who were subjected to unfairness as a result of resolutions 1696 and 1737, although not all would agree with this decision. Hence, many would argued that the agreement conflicts with the equality of States doctrine. Nevertheless, because Iran have stated that they are acting in the interests of national security, the doctrine will be capable of being breached. Accordingly, the Doctrine is therefore not always workable and in thi s instance, Iran are being treated more favourably than other States. References Basak, A. (1969) ‘Decisions of the United Nations Organs in Judgements and Opinions of the International Court of Justice’; Thierry, Resolutions of international bodies in the jurisprudence of the International Court of Justice, Collected Courses, Volume 167. Johnson, A. (1955) ‘The Effect of Resolutions of the General Assembly of the United Nations’, 32 British Year Book of International Law 97. Dixon, M. (2007) Textbook on International Law, London, Oxford University Press. Geneva. (2013) ‘Joint Plan of Action’ [Online], Available: http://im.ft-static.com/content/images/d0fa3682-5523-11e3-86bc-00144feabdc0.pdf [15 January, 2014]. Fitzmaurice, M. and Elias, O. A. (2005) Contemporary Issues in the Law of Treaties, Netherlands, Eleven International Publishing. Hollis, D. B. (2012) The Oxford Guide to Treaties, London, Oxford University Press. Hollis, D. B. (2013) ‘The New Iran Deal Doesn’t Look Legally Binding. Does It Matter?’ Opinio Juris, [Online], Available: http://opiniojuris.org/2013/11/24/new-us-iran-deal-doesnt-look-legally-binding-matter/ [14 January 2014]. Kelsen, H. (1952) Principles of International Law, London, The Lawbook Exchange. Kerr, P. K. (2013) ‘Iran’s Nuclear Program: Tehran’s Compliance with International Obligations’ Congressional Research Service, CRS Report, R40094. Oberg, M. D. (2005) ‘The Legal Effects of Resolutions of the UN Security Council and General Assembly in the Jurisprudence of the ICJ’ European Journal of International Law, Volume 16, Issue 5. Midwest Diplomacy. (2013) ‘Understanding Iran and the Nuclear ‘Joint Plan of Action’ [Online], Available: http://egiuliani.wordpress.com/2013/11/24/understanding-iran-and-the-nuclear-joint-plan-of-action/ [14 January 2014]. Nahar, S. (2005) ‘Sovereign Equality Principle in International Law’ [Online], Available: http://www.globalpolitician.com/print.asp?id=4351 [14 January 2014]. (1968) ‘Treaty on the Non-Proliferation of Nuclear Weapons’ Multilateral, [Online], Available: https://treaties.un.org/doc/Publication/UNTS/Volume%20729/volume-729-I-10485-English.pdf [13 January, 2014]. Villiger, M. E. (1985) Customary International Law and Treaties: A Study of their interactions and interrelations, with special consideration of the 1969 Vienna Convention on the Law of Treaties, BRILL. Zand, L. (2014) ‘Organisations Warn Senate Against New Iran Sanctions’ Fellowship of Reconciliation, [Online], Available: http://forusa.org/blogs/leila-zand/62-organizations-warn-senate-against-new-iran-sanctions/12813 [20 January, 2014].

The Age Of Champions By Rowe Kahn - 910 Words

After our class viewing of the Age of Champions as well as reading the numerous articles including one by Rowe Kahn, it is clear that there is a variety of ways people can view the term â€Å"aging successfully.† A variety of gerontologists have similarities and differences in their definition of the term, and this paper will compare some of the athletes from the film these definitions. The main definition of â€Å"aging successful† is said to be, â€Å"successful gaining includes three main components: low probability of disease and disease-related disability, high cognitive and physical functional capacity, and active engagement with life† (Rowe Kahn, 433). The first component of low probability of disease-related disability does not only refer to the physical disease itself being present in the persons body, but also the severity of the risk of the factors of such disease(s). High cognitive and physical functional capacity depicts what the individual can do and not just what they do. Finally active engagement with life deals with how the individual interacts with others (interpersonal relations) and creating societal value without any return (productive activity) (Rowe Kahn, 433). We are going to look into the lives of Roger Gentilehomme and Earl Blassingame and analyze if they are considered to be â€Å"aging well† based on variety of articles as well as personal opinion. Roger Gentihomme was born in 1909, making him 107 today and he is an all-star tennis player. He tells us how he

Chinese Literature And Culture Of China - 1497 Words

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It has its own way of reflecting the high spirit it possesses in the for m of art and its social climate by encompassing a variety of forms and a series of genres such as fictions, dramas, poetries, astrology and essays. Much of the Chinese literature, culture and philosophy were developed during the rule of Zhou dynasty. In a chronological order, Chinese culture can be classified on the basis of four main periods: Classical literature, Modern Chinese literature, Contemporary Chinese literature and the present-age Chinese literature. Classical Chinese literature is referred to an earlier periodShow MoreRelatedThe Colonization Of China And Portugal1495 Words   |  6 Pagesamount of influence each culture had on the other, as their proximity allowed the cultures to blend regardless of trade relations. However, as the Age of Exploration unfolded, western nations rapidly came into contact with eastern nations. 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The Beating Heart Of Literature - 2346 Words

Macy Hair Professor Larson Composition II 28 April 2015 The Beating Heart of Literature The Tell-Tale Heart is a classic story that students around the world read, analyze, and write research papers about. It was written by the famous Edgar Allan Poe. There is a great reason why The Tell-Tale Heart is such a popular story. It contains wonderful examples of basic and complex literary elements. The literary elements in The Tell-Tale Heart include imagery, characterization, setting, point of view, and theme to create a compelling story. The point of view in a story drives the effect of the story on the reader. This is because different characters in the Tell-Tale Heart have differing perspectives depending on their situations. For example, the narrator in the story has a completely different perspective than the Old man in the story because he is not only involved in different acts and is in different places, but he has a different outlook on the world because of his ill mental state. Poe made an interesting decision when he chose the killer as the narrator. The reason why this is so interesting is because the narrator is mentally insane. This leaves a mystery for the reader because the narrator may not give reliable information. The reader can get a sense of the narrator’s inconsistency at the very beginning of the story where he questions whether he is â€Å"mad† or not. He begins the story with an interesting viewpoint of the narrator. The narrator’s jagged thoughts andShow MoreRelatedLiterary Devices In The Tell Tale Heart1707 Words   |  7 PagesEdgar Allen Poe was known for his dark-romanticism writings which evoked horror in readers. Seen specifically in his short story, â€Å"The Tell-Tale Heart†, readers are able to get into the mind of the mentally ill narrator who murders an elderly man, one whom he claimed to love. Poe created conflict in this story by having the narrator admit to loving the man and having him be his caretaker. 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There is a mental conflict within the narrator himself (assuming the narrator is male). Through obvious clues and statements, Poe alerts the reader to the mental state of the narrator, which is insanity. The insanity is described as an obsession (with the old mans eye), which in turn leads to loss of control and eventually results in violence. Ultimately, the narrator tellsRead MoreGothic Literature : `` Tell Tale Heart `` And `` The Raven ``1698 Words   |  7 PagesBrendan Pulido American Lit Mr. Bartelt 2/21/17 Gothic Literature Gothic Literature has been around since the late 17th century, slowly progressing in popularity until the mid 19th century where it had much success demonstrated through Edgar allan Poe. Edgar Allan has a number of common Themes, motifs and structures that make his work easily recognizable and more importantly, fits his stories into the classification of the gothic. Among these elements, they include the theme of death and decay

Strategic and SWOT Analysis of GlaxoSmithKline (GSK) plc. Free Essays

Introduction: GlaxoSmithKline plc (GSK) is a British multinational consumer healthcare, vaccines, biologics and pharmaceutical company. It is a 5th ranking FTSE 100 Company based on market capitalization as at closed on 27th July 2012 (Morning Star, 2012). It was established in the year 2000 by the merger of Glaxo Wellcom plc and SmithKline Beecham plc and has its headquarters in London, United Kingdom (GlaxoSmithKline Plc. We will write a custom essay sample on Strategic and SWOT Analysis of GlaxoSmithKline (GSK) plc. or any similar topic only for you Order Now , 2012a). Strategic Management Process- Macro-environmental scanning, strategy formulation and implementation: According to Sir Andrew Witty, Chief Executive officer of GSK, Pharmaceutical industry is very complex and dynamic in nature. Various sorts of unprecedented challenges are faced by the industry. There is a constant increase of pressure from healthcare providers, regulatory issues and patent expiries. These have contributed to an environment that has subjected to lower growth and high risk factors (Annual Report: GlaxoSmithKline Plc. 2011). GlaxoSmithKline has concentrated their business on three primary priorities i.e., growing diversified global business, delivering more products of value and simplifying the operating model. Through these priorities they aim to deliver sustainable growth, improve long-term financial performance and reduce risks and thus adhere to their mission of improving quality of human life that enables people to do more, feel better and live longer (GlaxoSmithKline Plc., 2012b). SWOT Analysis: Location of Factors StrengthsWeakness InternalStrong Sales. Good marketing infrastructure. Industry leading RD team. Ability to cut down on costs. Good balance sheet and financial statements. Effective implementation and execution of strategic priorities, life cycle management strategies and business fundamentals. Initial commercial expectation could not be delivered by RD team. Highly dependent on competitive and dynamic Central nervous system and respiratory markets. OpportunitiesThreats ExternalEntry into antibodies and biologics segment of market. Potential to deliver strong growth by RD team. Potential to expand business in emerging markets. Strong cash and assets position. Effect of generic products sales on sales of the company. Change in governmental and federal laws as it concerns with the healthcare. (Adapted from Annual Report: GlaxoSmithKline Plc. 2011) GSK has capitalised on its strengths and available opportunities over the years and has successfully minimized weaknesses and eliminated threats. BCG Matrix: Relative Market Share. High Low Market Growth Rate. High Stars. Question Marks. Low Cash Cows. Dogs. (Adapted from- Annual Report: GlaxoSmithKline Plc. 2011) GSK has high relative market share and high market growth rate along with good cash flow. This puts GSK under â€Å"star† category in BCG matrix. Porter’s Five Forces: Threat of new entrants: Due to the high costs required to enter the pharmaceutical and healthcare industry, the threat of new entrants is quite low. The economies of scale for production may not be very significant but there are other barriers to entry. It is very timely and costly process to develop new products that requires extensive research and development (Kasapi, 2011; Gottinger et al., 2010). The government and federal laws and Food and Drug Administration impose strict rules and standards on the companies that can act as a barrier to entry. Patent expiries is a huge barrier for the new entrants in this industry, as the patents last about 20 years and thus the products are protected by their respective companies. The new firms trying to enter the market could find this very discouraging. The already established firms like GSK have constructed strong brand names and loyalty with its customers thus making it difficult for new firms to build up a competitive brand name (Kasapi, 2011). Threat of substitutes: GSK faces a huge threat from generic brand medication- often seen as the main substitute of the products produced by pharmaceutical companies. Complementary Alternative Medicines (CAM) is another substitute of GSK products. The generics, CAM and brand names are the same product delivered to the customers, the only difference being name and price (Kasapi, 2011). Bargaining power of buyers: Buyers do not pose significant threat on GSK, as the company spends most of its RD to develop new patent products. The major consumers of products are doctors, pharmacists, patients, hospitals and other healthcare facilities. Considering the number of buyers in the market, the power of buyers is relatively small (Otieno, 2006). Bargaining power of suppliers: The main suppliers for GSK are labor, raw material providers, patient’s in clinical trials, study staff, investigators and other ranging from production, marketing to distribution (Otieno, 2006). The suppliers hold immense power and can impose a considerable threat to the company by withholding supplies or reducing the quality of supplies and thus can have a major effect on GSK. Rivalry among competitors: Pharmaceutical industry is very aggressive and dynamic . There is the constant struggle for market share within the dynamics of the industry based on innovation and new patent products. The rivalry is such in this environment where only the strongest would survive (Kasapi, 2011). GSK has used foresight and planning to position them for success in the long term. Recommendations: GSK should reduce risks and threats by broadening its range, expanding in to new product areas with potential and seizing opportunities across other geographic boundaries. It should explore the segment of vaccines, biopharmaceuticals and consumer healthcare that has definite potential and thus increase its sales growth. It should focus on the geographical potential of its business in emerging markets and economies. GSK should also focus on its RD team- its training and development and new scientific discoveries to ensure constant delivery of current products and new products in future. The global restructuring programme and the slight change in business model that can open channels of diversification and business growth could be expected to be more profitable in the long-term. It should concentrate on Return on Investment and reducing its working capital to sustain its current position and emerge as a market leader in future. References: Annual Report: GlaxoSmithKline Plc, 2011. Annual Report for Shareholders, Middlesex. [online] Available at: http://www.gsk.com/investors/reps11/GSK-Annual-Report-2011.pdf. GlaxoSmithKline Plc, 2012a. GSK: Our Company. GlaxoSmithKline Plc. [online] Available at: http://www.gsk.com/about/company.htm [Accessed July 29, 2012]. GlaxoSmithKline Plc, 2012b. GSK: Our Mission and Strategy. GlaxoSmithKline Plc. [online] Available at: http://www.gsk.com/mission-strategy/index.htm [Accessed July 29, 2012]. Gottinger, H., Umali, C. Floether, F., 2010. Strategic Alliances in biotechnology and pharmaceuticals. 1st ed., New York: Nova Science Publishers, Inc. [online] Available at: http://stratec-con.com/Strategic Alliances.pdfpage=17. Kasapi, Z., 2011. Management as applied to New Products Penetration in the Competitive Environment of Pharmaceutical Industry. Interdisciplinary Journal of Research in Business, 1(10), pp.73–85. [online] Available at: http://www.idjrb.com/articlepdf/idjrb10n1p9.pdf. Morning Star, 2012. FTSE All-Share Index Ranking. Morningstar. [online] Available at: http://tools.morningstar.co.uk/t92wz0sj7c/stockreport/default.aspx?SecurityToken=0P00007OD0]3]0]E0WWE$$ALL [Accessed July 29, 2012]. Otieno, C.J., 2006. ANALYSIS OF STRATEGIC ALLIANCE DEALS IN THE GLOBAL CNS INDUSTRY. Simon Fraser University Library, (1). [online] Available at: https://el.trc.gov.om/htmlroot/ENGG/tcolon/e_references/NDLTD/Industrial Biotechnology Engineering/Thesis/Analysis of strategic alliance deals in20the global CNS industry.pdf. How to cite Strategic and SWOT Analysis of GlaxoSmithKline (GSK) plc., Essay examples